Overview

Change Management is a structured approach to transitioning individuals, teams, and organizations from a current state to a desired future state. In the pursuit of organizational excellence, change is not optional—it is essential. Markets evolve, technologies advance, customer expectations shift, and competitive pressures intensify. Organizations that fail to manage change effectively risk stagnation, inefficiency, and strategic failure.

Advancing organizational excellence requires more than introducing new strategies or systems; it demands deliberate leadership, employee engagement, cultural alignment, and sustainable implementation practices. Effective change management minimizes resistance, accelerates adoption, and embeds improvements into everyday operations.

Learning Objectives

By attending this seminar, participants will be able to:

• Define change management and explain its role in achieving organizational excellence.
• Identify common drivers and types of organizational change.
• Analyze sources of resistance and barriers to successful change.
• Apply structured change management models and frameworks.
• Develop communication and engagement strategies to support change initiatives.
• Design action plans to sustain change and embed continuous improvement practices.

Content Outline

The webinar will cover the following topics:

1. Foundations of Change Management

• Definition and importance of change management
• The link between change and organizational excellence
• Types of change:
  • Strategic change
  • Structural change
  • Technological change
  • Cultural change
• Drivers of change (market shifts, innovation, regulation, internal growth)

2. The Change Process and Key Models

• Change lifecycle: awareness, desire, knowledge, ability, reinforcement
• Lewin’s Three-Step Model (Unfreeze–Change–Refreeze)
• Kotter’s 8-Step Change Model
• ADKAR Model
• Comparing structured change frameworks

3. Leadership and Change

• Role of leadership in championing change
• Communicating a compelling case for change
• Building trust and credibility
• Empowering change agents and champions
• Leading through uncertainty and resistance

4. Managing Resistance and Building Engagement

• Understanding psychological and organizational resistance
• Strategies for overcoming resistance
• Stakeholder analysis and engagement planning
• Inclusive decision-making
• Encouraging participation and feedback

5. Communication and Change Strategy

• Crafting clear and consistent messages
• Choosing appropriate communication channels
• Aligning messaging with organizational values
• Addressing rumors and misinformation
• Measuring communication effectiveness

6. Sustaining Change and Continuous Improvement

• Reinforcing new behaviors and systems
• Aligning performance management with change goals
• Celebrating quick wins and milestones
• Monitoring progress with KPIs
• Embedding continuous improvement culture

About the Presenter

Craig Yeatman

Who Should Attend?

The following persons will benefit from attending this webinar:

• HR practitioners
• Line managers and supervisors
• Consultants and facilitators
• Recent graduates entering the OD or HR field
• Individuals seeking to build change-leadership capability

Price

• R 450.00 - Online admission - Individual.
  • Group Price 1 - From R337 per person (up to 5 users)
  • Group Price 2 - From R260 per person (up to 10 users)
  • Group Price 3 - From R224 per person (over 11 users)

Steps to Register for the Event:

• If you already have a profile, login and register for the webinar.
• If you don’t have a profile, create a free profile then login and register for the webinar.
• Click here to create a free profile (There is no charge to create a profile).

Additional Material

By attending this webinar you will be provided with:

• A summarised slide presentation.
• Reference documents and / or course material where available.
• You can ask questions during the webinar and you will also have access to the presenter after the webinar

Corporate Training Solutions

At the Academy for Organisational Change (AOC), we recognise the evolving needs of businesses in today's dynamic environment. We provide tailored corporate training solutions designed to empower your team with the latest in Organisational Development and Change. Whether you're looking for online sessions or structured virtual learning, our programs are crafted to ensure a comprehensive and engaging learning experience.

Drawing inspiration from modern training methodologies, our corporate solutions are interactive, adaptable, and focused on real-world applications. We bridge theory and practice with intentional design, equipping students with tools, frameworks, and competencies they can apply immediately in organisational settings.

Interested in a bespoke corporate training experience? Reach out to us at leonard@organisationalchange.co.za or call 010 880 3980. Together, let's design a training program that elevates your team's capabilities and aligns with your organisational goals.

Contact Us

Have any questions or need any assistance? Contact us today!

• Phone: 010 880 3980
• E-mail: registrar@organisationalchange.co.za